Communication

Influencer Marketing in Science: A User’s Guide

If you are a healthcare consultancy looking to break into the world of influencer marketing, this article is for you. We will give you a user’s guide to influencer marketing in science, including how to find the right influencers, how…

Read more

When communication promotes treatment compliance

In this article, the author discusses how communication can promote treatment compliance. They note that communication is a key part of the treatment process and that it can help patients to understand their options and make informed decisions. They suggest…

Read more

Ways to put the user back at the heart of their communication

In a world where we are constantly bombarded with marketing messages, it is easy to forget that the user is the most important part of any communication. Here are some ways to put the user back at the heart of…

Read more

Keys to communicating well in a new market

In order to communicate well in a new market, it is important to research the local customs and be respectful of the culture. It is also beneficial to learn some key phrases in the local language. Additionally, it is important…

Read more

What is a persona in marketing?

A persona in marketing is a fictionalized representation of a specific type of customer that a business is trying to attract. Personas are based on market research and help businesses create marketing campaigns that are targeted to a specific audience….

Read more

Why create a blog for your company?

There are many reasons why you should create a blog for your company. A blog can help you connect with your customers and build a relationship with them. It can also help you promote your products or services and generate…

Read more

Motion design: key principles for using it well

Designing for motion is a key skill for any digital designer. In this article, we explore some of the key principles for using motion design effectively. We cover topics such as using animation to communicate effectively, creating a sense of…

Read more

Plan du site