The Business Wizard
EW007-Garden Wholesaler of Rustic Wood Planters, Baskets and Zinc Products - Relocatable, Relocateable      £190,000
The company was established in 2003 and was subsequently purchased by its present Director. It has built itself a good reputation for reliability and quality and is a well known name in the industry.
It specializes in importing a broad range of wooden planters, woven basketry, zinc made watering cans and miniature troughs that it wholesales to horticultural growers and private and group owned garden centre’s across the UK.
The business sources a broad range of one hundred and twenty different items from a number of suppliers based in China and Vietnam. They presently import around twenty containers of items per annum which are then picked, packed and distributed from a warehouse based in the Midlands.
The company has an extensive database of around three thousand five hundred customers and actively supply a good spread of seven hundred customers across the UK with no one client generating the lion’s share of the revenue stream.
Potential:
There is always a strong demand for products such as this which offer the keen gardener that something “a little different” from the ordinary item. The range also provides additional revenue streams to garden centres and horticulturists. The addition of four sales agents to the sales operation will see the volumes of business grow over the next five years. Regular visits to trade shows will provide additional and complementary items to enhance the range and the increasing level of media interes
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