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AF092-Franchised Smoothie Retailer - North London Fully Re-Locatable, London £197,500 |
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The growing interest in healthy living in recent years, and more importantly healthy eating, has fuelled a tremendous rise in demand for products such as smoothies; blended drinks made from fresh fruit and juices. Taking advantage of the booming trade is this franchise operation, selling the rights to distribute branded smoothies within specific localities.
The franchise process is remarkably simple. The company provides training, promotional material, the initial stock and equipment. It also sources ten locations for the distributor to manage. In return the distributor pays a licence fee and is required to buy the smoothies ingredients from the company. So far more than 80 distributors have signed up and are now serving over 1500 sites across the UK. These sites include Cannons Fitness, Thistle Hotels and the Eden Project. Forecasts for 2008 predict sales of almost half a million glasses. |
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Potential: |
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In such a strong market there are extremely promising opportunities for expansion, especially given the flexibility and versatility offered by the franchise model. This business is low risk for both the franchisor and franchisee, offering the potential of large rewards in return for very low start up costs. The business will expand organically following the same pattern that has been achieved since it started trading but has the potential for massive growth if investment is made in advertising |
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